SA creatives clean up the Young Guns!!!
elelelelelele (Sound of Editorista ululating) Congratulations to our creatives for proving yet again that South African advertising is at the top of it’s game and that our local talent is outstanding. Two of our entries got special mention and awards – click here for all the results:
“The first ever Jury Chairman’s Choice Award goes to “Po…
wer” in Outdoor Supersites and Spectaculars created by Brad Reilly and Jonathan Santana of Net#Work BBDO, South Africa for NedBank. A billboard with solar power panels generating electricity to power
the local primary school as part of the idea.
The jury also requested a special mention be made of the Gold Bullet in Direct Mail (Public & Community Service) ‘Pirated DVD’ by Darren Borrino, Jason Kempen & Johnathan Smith of TBWAHuntLascaris, South Africa. This idea was in contention for YoungGun of the Year Award and caused much deliberation.”
1st = Matt Devine The Glue Society/Host Australia
1st = Luke Crethar The Glue Society/Host Australia
3rd = Matthew Brink Lowe Bull Johannesburg South Africa
3rd = Adam Livesey Lowe Bull Johannesburg South Africa
5th Leo Premutico Saatchi & Saatchi USA
6th = Karen Maurice-O’Leary TBWAWhybin New Zealand
6th = Verity Butt TBWAWhybin New Zealand
6th = Kelly Putter Ogilvy Singapore Singapore
9th = Edouard Perarnaud DDB Paris France
9th = Martin Darfeuille DDB Paris France
9th = Menno Kluin Saatchi & Saatchi USA
9th = Stacey Lee Saatchi & Saatchi NZ New Zealand
9th = Rosita Rawnsley-Mason Saatchi & Saatchi NZ New Zealand
14th = Brad Reilly Net#Work BBDO South Africa
14th = Jonathan Santana Net#Work BBDO South Africa
14th = Gustavo Sousa Mother UK
14th = Augusto Sola Mother UK
14th = Vince Lagana Saatchi & Saatchi Australia
19th = Ariel Serkin Y & R Buenos Aires Argentina
19th = Camilla & Nina Saatchi & Saatchi Norway
19th = Darren Borrino TBWAHUNTLASCARIS South Africa
19th = Jason Kempen TBWAHUNTLASCARIS South Africa
19th = Johnathan Smith TBWAHUNTLASCARIS South Africa
19th = Francis Tan Kinetic Interactive Singapore
19th = Francisco Cassis Vitruvio Leo Burnett Spain
19th = Icaro Doria Saatchi & Saatchi USA
19th = Jonathan Yuen Jonathan Yuen Singapore
19th = Marianne Harvey McCann Erickson Brisbane Australia
19th = O.R. Radhakrishnan Mudra Communications India
19th = Simone Brandse Lowe Hunt Australia
19th = Michael Canning Lowe Hunt Australia
1st Saatchi & Saatchi USA
2nd The Glue Society Australia
3rd Lowe Bull Johannesburg South Africa
4th Saatchi & Saatchi New Zealand
5th DDB Paris France
6th Mother UK
7th Ogilvy & Mather Singapore
8th = Ogilvy & Mather India
8th = Saatchi & Saatchi Australia
8th = TBWA Whybin New Zealand
11th Net#Work BBDO South Africa
12th Saatchi & Saatchi Singapore
13th Leo Burnett Australia
14th = Jonathan Yuen Singapore
14th = Kinetic Interactive Singapore
14th = Lowe Hunt Australia
14th = McCann Erickson Brisbane Australia
14th = Mudra Communications India
14th = Ogilvy & Mather Advertising Malaysia
14th = Saatchi&Saatchi Norway
14th = TBWAHUNTLASCARIS South Africa
14th = Vitruvio Leo Burnett Spain
14th = Y & R Buenos Aires Argentina
*Based on a points system for YG of the Year, Gold, Silver, Bronze
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13 Nov
Congrats to the following young creatives who have made it onto the Young Guns shortlist – click here for the full list. Winners will be announced on Wednesday – let’s see how we do!!! Talent abounds in SA and it’s time the rest of the world gets to grips with that!
B. TV/Cinema
Campaigns
B1TV campaigns less than
30 seconds (each
commercial)
Ghost Pops Simba Net#Work BBDO South Africa
Asheen Naidu, Marion Bryan
B. TV/Cinema
Campaigns
B3TV campaigns more than
30 seconds, or of differing
lengths (e.c)
AXE – Get a girlfriend Unilever SA Home &
Personal Care LOWE BULL Johannesburg South Africa
Matthew Brink, Adam Livesey
H. Print Advertising H2Newspapers Where’s Wally Desert Hyundai South Africa
The Jupiter Drawing Room
South Africa South Africa
Livio Tronchin / Khaya Dlanga /
Jamie Mietz
L. Outdoor/Posters
L1Outdoor supersites &
spectaculars Power Nedbank Net#Work BBDO South Africa
Brad Reilly, Jonathan Santana
O. Cyberactive O3Micro sites
Give Yourself A Break
Virgin Atlantic Airlines Net#Work BBDO South Africa
Angie Batis
Direct Mail
U4Public & community
service Pirated DVD SAFACT Sterkinekor TBWAHUNTLASCARIS South Africa
Darren borrino, Camilla
Herberstein, Damon Stapleton
U. Direct Mail U4Public & community
service Job Saver SABC – 5 FM Net#Work BBDO South Africa
Graydon Pieterse, Marcelle du
Plessis, Ryan Paikin, Jeff
Clements
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October 2006
You may have popped into the brand spanking new Obert Contemporary gallery in May this year to ogle the top young creative work from around the globe featured in the YOUNG GUNS travelling exhibition. Well the great news is now you can enter! But you only got till the 13 October so get it started and score that US $20 000!
“YoungGuns understands the mental and physical suffering that young creatives go through to get their talent recognized.
YoungGuns know that it is “Worth the Pain”, but your suffering is almost at an end as YoungGuns 2006 CFE is now open.
Be named “YoungGun of the Year” and win US$20,000 to celebrate.
As an YGAward Winner and Finalist your work will be showcased on our site, appear in the YGAward annual and form the YG Traveling Exhibition (Sydney, Auckland, Singapore, Honk Kong, Johannesburg, London, New York, and LA). It is “Worth the Pain” to get your talent seen all over the world by your peers, creative directors and potential employers.
Who can enter YGAward:
– You need to be born AFTER November 17, 1975
– Teams are eligible if one member is born after November 17, 1975. Only this person will be awarded, but all team members will be credited.
Creative Briefs
The YGAward 2006 Creative Brief is set by PETA – (People for the Ethical Treatment of Animals). PETA has more than a million members and supporters, is the largest animal rights organization in the world. PETA operates under the simple principle that animals are not ours to eat, wear, experiment on, or use for entertainment.
PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in laboratories, in the clothing trade, and in the entertainment industry.
It is an excellent brief and besides some cool Apple hardware as a prize, PETA will use the idea as well as feature it for a week on their website – www.peta.org
So download it, submit your ideas before October 13 2006 and make a difference.
Entry is FREE and enter as many ideas as your brilliant minds can come up with. We are only interested in the idea, not the execution at this stage. The winning ad will be produced.
If you have any questions, please send an email
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May 2006
The YoungGun awards are, according to their website, the only GLOBAL advertising awards that recognise creative excellence in creatives UNDER THE AGE OF 30. That’s right, you have to be under 30 but you can come from anywhere in the world!!!
This year’s entries will be opening in July and closing in September, so come on SA Creatives let’s clean up this year! Make sure you’re not older than 30 though.
Each year there is a CREATIVE BRIEF that calls for content specific entries. This year it’s sponsorsed by PETA:
‘The YGAward 2006 Creative Brief is set by PETA – (People for the Ethical Treatment of Animals).
PETA has more than a million members and supporters, is the largest animal rights organization in the world. PETA operates under the simple principle that animals are not ours to eat, wear, experiment on, or use for entertainment.
PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in laboratories, in the clothing trade, and in the entertainment industry.
It is an excellent brief and besides some cool Apple hardware as a prize, PETA will use the idea as well as feature it for a week on their website – www.peta.org
Click here to go to the website for more information on the CREATIVE BRIEF and the ENTRY REQUIREMENTS.
For inspiration and to get your head around the level of excellence that they are looking for, as well as an opportunity to soak in some serious creative brilliance, get to the Travelling Exhibition of last years winners:
YOUNGGUNS TRAVELING EXHIBITION HEADS TO NEW YORK AND JOHANNESBURG
The International YoungGuns Award traveling exhibition is on the road again. This is a great opportunity to see the best talent under 30, and celebrate the local YGAward Winners and Finalists. Join them for great food, a drink or 10, and be inspired by the next generation of creatives. RSVP to livia@ygaward.com to secure your free invite to these exclusive viewings of the 2005 showcase. Space in limited.
New York is sponsored by Saatchi & Saatchi and Getty Images, Thursday May 18 from 6pm @ Saatchi & Saatchi, Ground Level, 375 Hudson Street, New York.
Johannesburg is sponsored by Velocity Films, Freshwater Films and Getty Images, Thursday May 25 from 6.30pm @ obert contemporary, 155 Smit Street, Braamfontein.
