A nod from the Bookmarks Awards for REDD’S Africa.
When SoulProviders launched as a Content and Digital agency they couldn’t have foreseen what the future held a mere two years down the line. The big dreams and consistent hard work have culminated in recognition by the Digital industry’s most prestigious awards. SoulProviders is proud to announce that one of their online flagship brands REDD’S Africa, under their Africa Desk division, has been nominated in this year’s Bookmarks Awards in theBest brand/company category. REDD’S Africa client Langa Khanyile – Category Expansion Manager – AFB’s & Spirits, SABMiller Africa – had this to say about working with the agency SoulProviders. “When I challenged the SoulProviders team to reach 100k FB fans by the end of F14 it was an audacious goal that I considered to be unachievable by most. As it stands, not only are we fast becoming the biggest REDD’S community in the world, in one month, we were able to interact with 1 million consumers across the continent; more remarkable is the high engagement levels you will see on our page vs peer pages – which speaks to the relevancy and resonance of the content that is posted by the SoulProviders team –they just get our consumers, more than this, they are able to get them to go into outlets and purchase REDD’S by letting them know where it is available in their neighborhoods – no billboard can do that for you. Our unified vision is “one Redd’s, one Africa, one million hectolitres” – digital remains a key part of ensuring this vision is realised. All the markets where digital is employed have posteddoubledigitgrowth” The Chief-Firestarter of SoulProviders,Sarah-Jane Bodenhad this to add,“Really chuffed that REDD’S Africa is our first ever Bookmarks shortlist, it’s a passion project for us, where we have bravely ventured with our client into new territories, doing our best to bring an authenticity to pan-African storytelling on behalf of an exciting brand. We’re delighted the judges gave a nod to our efforts. We’re a small content and digital agency and being up there with all the legendary big guys is a big compliment for us. Represent!” This article wouldn’t be complete without hearing from Thina Mazulu who said “We’re so thrilled about the nomination & would like to raise our REDD’S ( 🙂 I couldn’t resist) to the Bookmarks judges for the vote of confidence. We’d also like to extend a big thank you to our clients for trusting us with sharing the brand with the continent. Holding thumbs for that award” Here’s to work with soul. Cheers. A special “Thank You” goes to all the REDD’S Africa team members. Looking forward to seeing this brand soar to greater heights: Kenya:...
Having Coffee with Department of Coffee owners.
Represent had the opportunity to interview the owners of Department of Coffee, Wongama Baleni, Vusumzi Mamile and Vuyile Msaku who hail and run their boutique coffee shop in Khayelitsha. Recently these man can be seen rolling big with Hansa Pilsener in the campaign “Cheers to Dreamers”. In an ongoing series of interviews with these dreamers, this week we introduce the finest coffee brewers in the Western Cape. Read about them below. 1.Greetings guys, tell Represent how you all met? We all live in the same area and as time progressed, we noticed that we shared a lot in common hence the business venture. 2.When did the friendship evolve from just friends to business partners? We trusted each other and it was only natural that when the opportunity arise to launch our own business, the three of us agreed instantly. 3.What are the challenges you’ve faced during the initial stages of this business? The challenges we faced was getting space, equipment and the right kind of machines. 4.If you were not friends, what individual businesses would each of you have ventured in? – And with the success of the Hansa Cheers to Dreamers campaign, would you be looking to expand Department of Coffee? 4.1 We have a lot in mind as we’ve had other businesses prior to opening Department of Coffee. 4.2 We are open to expanding so we can create jobs. 4.3 And we thank Hansa Pilsener for the publicity as a lot of people know about us and the coffee shop. We hope this will bring more help and success our way. 5.When all succeeds, where do you all see DOC in 5 years? We look forward to opening more DOC shops all over the world and serve a lot of people coffee. We will launch as we grow. DOC is located in Khayelitsha, when you visit Cape Town make your way there for the finest coffee in the...
The Africa Sounds and Rhythms of Barcode at Carnival City.
A band with a unique South African sound, Barcode perform at Carnival City on Saturday 9th November. More details below. Barcode’s music celebrates their heritage by performing a diverse mix of South African favourites. Their music is up tempo and fun and crosses styles such as House, Dance and Kwaito. In additional to their original material, they have taken popular songs from the past few decades and blended them into an evening of easily recognizable music guaranteed to entertain just about any audience. A Barcode show is likely to include songs like Weekend Special, Waka Waka, Pata Pata, Vulindela, Destiny, I Love Music,Ndihamba Nawe and many more. The group consists of Lindiwe Maxolo on vocals; Olivia van Gass and Reabetswe Ngoasheng on black and white electric violins; Brendan Jury on keyboards, DJ and live tracks and electric viola; and Jerome Reynard on drums. Their look is stylish and elegant but their onstage performance is very upbeat. So come and enjoy one of South Africa’s refreshingly original groups, Barcode at Carnival City, Mardi Gras theatre on the 9th November. Date Saturday, 09 November 2013 Time 20h00 Venue Carnival City’s Mardi Gras Cost R100 Tickets At the Door to Mardi Gras. See you...
Only 2 Weeks Until The Night of a 1000Drawings.
We need your drawings and we have the best place for you to create them! Bring tracing paper – you will have access to views (and windows) designed for creating perfect cityscape work. Time: 14:00 Venue: INTERMISSION – GPS Co-ordinates for Bree St. entrance: S 26° 12. 022’ E 28° 02. 740’ Bring: Drawing equipment and paper (we only have a limited supply) and something to drink. We’ll have some music! Parking: Secure underground parking We need your drawings! Less than 2 weeks to the Night of a 1000Drawings! Every drawing donated and sold helps our inner city charities (and the 40 families in Springs without an income since the Rosebank market closed). www.1000Drawings.co.za Love us on FB – www.facebook.com/1000drawings @1000DrawingsJHB For more about INTERMISSION please visit the websites below: INTERMISSION Gallery www.intermission.co.za http://interalias.co.za/venue/intermission-gallery/ https://www.facebook.com/intermission.co.za NIGHT OF A 1000DRAWINGS HAPPENS 7/11 AT SCI-BONO Doodle for a...
Dance music Bible Launching in South Africa.
Recognising South Africa’s growing status in the world of dance music, 3i Publishing has secured the rights to publish a South African edition of industry-leading DJ Mag. South Africa has now been added to the ever-impressive list of countries around the globe that publish a local version of the world-famous title after the many successful launches in Europe, Korea and South America. Founded in 1991 in the UK, DJ Mag fast became the bible of dance music and DJ culture across the globe, giving DJs and artists the platform to be profiled and their music highlighted, while continually staying on top of trends and shifts in electronic music. That same ethos will hold true for the South African edition of DJ mag, with the aim of using the magazine to profile and showcase local talent of world-class standard, as well as breaking international and local dance music news with the highly-regarded DJ Mag stamp of approval. Heather Mennell, editor of DJ Mag South Africa, explains the concept of DJ Mag in South Africa and what will make it different from other editions around the world: “It’s a well-known fact that South Africa is the biggest consumer of house music on the planet and our flourishing electronic music industry is producing world-class music and events. Our unique, multicultural take on dance music culture has grabbed the world’s attention and by bringing a long-serving, respected international publication like DJ Mag to South Africa we hope to contribute to the growth of the industry by creating an exciting new platform to showcase the talent that is driving the scene.” With the first issue being released at a retail price of only R19,90, 3i Publishing is determined to make DJ Mag accessible to everyone who is interested in and a part of South Africa’s fastest growing music industry. The low cover price will make the magazine accessible to aspiring DJs and producers wanting to learn more about electronic music and how to break into the industry. A digital edition will also be available on all Android mobile devices as well as the local iStore and iTunes platforms making the information available at all times to all readers. The first issue sees DJ icon, Black Coffee, boldly filling the front cover of the monumental magazine that is set to create a huge stir in South Africa’s dance music industry. Features include an exclusive interview with the man himself, as well as a look at the godfather of South African house Oskido. Along side interviews with movers and shakers Goldfish and DJ Kent and innovators such as Haezer and Terrence Pearce, you can read about all the latest...
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