Uber Joburg Rocks The Vote!
South Africans recently celebrated 20 years of freedom. Freedom of expression, freedom to pursue a career of choosing, and the freedom of all to vote. This election, Uber wants you to have the freedom to think about what issues are important to you, and the freedom of not worrying about how you’re going to get to the polling booths. During polling hours (7am-9pm) on May 7th, Uber is offering two FREE rides (for new AND existing users) to and from all polling stations around Joburg. With the ease of Uber’s service, you’ll feel like they’re bringing the ballot to you! Since Uber is all about self expression , once you are done voting, tweet them @(Uber_Joburg) or instagram your pictures & videos with #UberVoteSA and tell them why your vote mattered. HOW TO MAKE A DIFFERENCE IN STYLE: Download the Uber iPhone/Android app on your smartphone, if you haven’t already. Enter the promo code “VOTESA“. You will be entitled to two free rides up to R200 each, between 7am and 9pm on Wednesday, May 7. Demand will be off the charts. So you may have to try a few times before you can get a...
First Wednesday Film Club presents “Miners Shot Down”
“MINERS SHOT DOWN” COUNTRY: South Africa DIRECTORS: Rehad Desai DURATION: 86 min AGE RESTRICTION:13 WHEN: 7th May 2014 7:30pm STUDIO 4 SYNOPSIS : In August 2012, mineworkers in one of South Africa’s biggest platinum mines began a wildcat strike for better wages. Six days later the police used live ammunition to brutally suppress the strike, killing 34 and injuring many more. Using the point of view of the Marikana miners, “Miners Shot Down” follows the strike from day one, showing the courageous but isolated fight waged by a group of low-paid workers against the combined forces of the mining company Lonmin, the ANC government and their allies in the National Union of Mineworkers. What emerges is collusion at the top, spiraling violence and the country’s first post-colonial massacre. South Africa will never be the same again. – Film courtesy of Uhuru Productions – Filmmaker in attendance FREE SCREENING , REFRESHMENTS Limited seating, come early...
“World’s first autobiography of a city … by the city of many world firsts”
By Thina Mazulu Dubai now easily holds its own amongst the world’s most opulent cities. It is also a testament to what a city can achieve with a vision and a solid long-term plan of action. In the last fifty years the booming desert kingdom has risen from the dust, and successfully forged an identity for itself as the jewel of the Middle East. Boasting infrastructure firsts such as their iconic Burj Al Arab – the only 7 Star hotel in the world; the Burj Khalifa – the tallest building in the world, to innovations such as the man-made islands plus a wealth of technological advancements. Dubai is on a fast track towards being one of the best cities in the world. Aside from the international accolades, the world-renowned landmarks & the jet setters who make it their playground, not much is known about the average day-to-day life of the Dubai nationals.Who are these individuals behind this Mecca of leisure? Google says they’re a population of 2.1 million, comprising of over 200 nationalities, but that’s about it. What do they do outside of their jobs, where do they dine, relax or party hard after working hard all week to keep the industry machine well oiled? This lack of visibility by everyday Dubai nationals is the inspiration behind the project by His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, fondly known as Prince Fazza. The World’s first autobiography by a city is a campaign that invites ordinary people of the desert kingdom to contribute photographs of their daily lives via Instagram and Twitter using the hashtag #MyDubai. So far the campaign has been wildly successful with its first week resulting in more than 27,000 Twitter mentions, and creating 198 million Twitter impressions. Of course it helps to have the weight of the prince’s 630 487 strong twitter following as a starting base. The prince himself contributes to the campaign through his own submissions and continuously encourages his people to participate as well. In spite of their royal position, which opens them to all sorts of unfiltered criticism, the Dubai royal family seems to have embraced new age communications technology. The Prince’s father has recently been named the 7th most engaging World Leader on Twitter and has a following of over a million. As the year progresses, the campaign will be expanded to various multi-media platforms. Submissions from the ongoing crowdsourcing exercise will inspire art installations, films, books, and other creative projects, which together will be combined to create the autobiography. For a city that’s positioned itself to be at the forefront of technology and innovation, implementing a campaign with digital at the core of its strategy is...
MTV Base to host President Jacob Zuma, Helen Zille and Julias Malema in an election telecast
MTV Base choose or lose 2014 encourages South African youth to exercise their right to vote and motivate youth engagement with democratic process. As election fever grips the nation, South Africa’s leading politicians are to come face-to-face with some of their youngest constituents in a special programme from MTV Base (DStv Channel 322) and MTV (DStv Channel 130), aimed at motivating young people to engage in the electoral process. “MTV Base Choose or Lose 2014” will air simultaneously on MTV and MTV Base ahead of the upcoming elections on Sunday 4 May 2014 at 18:00 CAT (repeat: 22:00 CAT, 4 May). President Jacob Zuma (ANC), DA leader Helen Zille and EFF president Julius Malema will appear in an historic one-hour TV special where they will be quizzed on why South African youth should vote for them for the coming term of office. Eight young South African “born frees” (ie born after the first South Africa democratic elections in 1994) will be on hand to put the leaders on the spot and pose questions about a range of issues including education, service delivery, HIV/AIDS, gender issues and other burning issues affecting the youth of today. Facilitated by MTV Base VJ Sizwe Dhlomo, “MTV Base Choose or Lose 2014” is based on MTV’s global “Choose or Lose” campaign, created in 1982 to inform and empower young voters on the political issues that matter to them most, and to provide a platform for airing their views. The campaign has been credited with fuelling several of the largest youth voter turnouts in US history, including the 2004 elections, when it helped inspire nearly 22 million 18-30 year olds to register and vote. The campaign has subsequently engaged youth voters in many other countries around the world including Mexico’s 2006 Presidential election. In Africa, “Choose or Lose” has also spawned initiatives such as “MTV Base Meets” – a platform where young people are given the opportunity to interact directly with inspirational leaders and opinion formers. The Choose or Lose election drive will also include on air promos and additional short editorial pieces on MTV and MTV Base, encouraging young people to get out there and vote, during the build up to the election. “For South Africa to fulfil its full potential it is critical that young people, who make up the majority of the continent’s population, actively engage in choosing leaders who will address the issues they face. We are excited to leverage our Choose or Lose campaign to encourage young South Africans to go out and vote in the upcoming elections with a better understanding of the leading candidates and their agendas” says Alex Okosi, Senior Vice President & Managing Director, Viacom International Media Networks (VIMN) Africa. Tim Horwood, Channel Director, MTV Base further added “The Choose or Lose campaign plays an important role in helping to bridge the divide that can exist between a country’s leaders and...
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