Social media response time a concern from the Millennial generation.
Havas worldwide conducted a research survey tracking consumers use of digital technology, it primarily focused on the emerging paths to purchase around the world. The survey as detailed, was conducted with 10,219 adults in 31 countries representing a combined population of more than five billion. Their findings prove worth a read for local South African and African brands/businesses as they continuously branch in to these platforms to reach their consumers. In bullet point we analyse two of their findings and shed a light in local context. As e-commerce extends to mobile technologies, growing numbers of hyperconnected consumers are making smartphones a regular part of their purchasing processes. Many statistics show that the digital community in Africa is growing rapidly as well as emerging markets and more consumers are waking up to online interacting with their brands in real time like style. Many consumers are using multiple devices for their e-shopping. e-shopping is growing fast in Africa, this includes prepaid electricity, ordering pizza and so forth. This isn’t a new trend but a booming convenience when it comes to saving time, online shopping is growing fast in emerging countries like South Africa. With an estimated growth in the 31 countries surveyed, many were looking for a quick response time from brands interaction on social networks and Twitter came in the lead below Facebook in terms of contact and response. So to all S.A brands, a quick response time is seen as a fast gateway for consumers to shop with you or even go to your shop for physical interaction. Will we see a similar survey detailing the same in South Africa? For more information on the complete results of the survey visit: http://www.havasworldwide.com/...
And the Comics Choice Awards nominees are…?
A ventriloquist, a woman, a doctor and a couple of Goliaths walk into a bar… Sound like the start of a bad joke? It’s not – they’re all nominees in The 3rd Annual South African Comic’s Choice Awards™ (CCA’s). South Africa’s comedians have voted, and the nominees in each category have been selected. Now winning a prestigious Waldo is no longer a dream, but a one in four chance for each nominee. And the nominees are…! The Savanna Newcomer Award, Loyiso Madinga, Eureka Nkese, Schalk Bezuidenhout, Kagiso Mokgadi The BlackBerry® Breakthrough Act Award, Deep Fried Man, Mpho Popps Modikoane, Donovan Goliath,Jason Goliath The Comic’s Choice Comic Of The Year Award, Trevor Noah, Loyiso Gola, Tumi Morake, Riaad Moosa The Times Comic’s Pen Award, Chester Missing, Loyiso Gola, Kagiso Lediga, Rob van Vuuren The nominees were announced (to cheers and applause) by previous winners Sifiso Nene, Dillan Oliphant, Joe Parker and Alyn Adams, who entertained everyone at the press event by doing a few minutes of stand-up. 2011 winner Deep Fried Man had the room in hysterics with his trademark “stand-up comedy with a guitar”. While the nominees were voted for by their comedic peers, there is still one funnyman (or woman) who will be selected by the public’s vote in the Savanna Audience Choice category. Voting in this category only stays open until 8pm on 20 August 2013 and you could WIN a VIP experience to the Awards if you SMS your favourite comedian’s unique code to 38374. You can vote 20 times (if you can’t choose just one favourite comedian!). Vote for one of these four…! The Savanna Audience Choice Award: Mashabela Galane – Unique code – 1197 Sifiso Nene – Unique code 1187 Thapelo TIPS Seemise – Unique code 1150 Khanyisa Bunu – Unique code 1209 The sixth – and final – Waldo is awarded to the Lifetime Achievement recipient on the spot! Beloved ‘cousin’ Barry Hilton was the recipient with the highest number of votes in this special category for comedians with 25 years’ experience. The Lifetime Achievement recipient is always ‘honoured’ at a special night at Parker’s a few weeks before the event. Join a panel of ‘Grill Masters’ as they tear Barry a new one at ‘The Grilling of a Lifetime, where he’ll be subjected to comedic insults, praise and downright abuse! Pop down to Parker’s at 8pm on Tuesday 13 August or book your tickets in advance from the venue to avoid disappointment. The formal award ceremony takes place at The Teatro at Montecasino on 24 August 2013, in association with The Times, Mzansi Magic and Kaya FM. Limited tickets are available to public, so book...
WORLD PREMIERE OF “AFRICAN METROPOLIS” AT DURBAN INTERNATIONAL FILM FESTIVAL
Filmmakers unite in the recognition of your fellow craftsman. This is the world premier of “African Metropolis”, brought to you in association with the Goethe Intitut this showcase focuses on talent honed through dedication, passion and perseverance. Read the full details after the jump… Project highlights directing talent in seven African nations with the presence of the filmmakers / producers. Film screenings, followed by Q&A: 20.07. / Musgrave Theatre / 17H00 21.07. /Blue Waters Hotel / 16H00 23.07. / Ohlange School Hall, Inanda / 16H00 Panel discussion: 21.07. / South Deck Room, 11th floor, Blue Waters Hotel / 09H00 Sundowner: 21.07. / Tsogo Sun Elangeni Hotel, Pooldeck / 18H00 This year’s Durban International Film Festival (DIFF) will host the premiere of the African Metropolis Short Film Project – seven short films from seven African directors shot in seven African cities. There will be Question and Answer sessions with directors and producers after the screenings on 20 and 21 July, as well as a panel discussion on 21 July. The African Metropolis Short Film Project is an initiative of the Goethe-Institut South Africa and South African executive producer Steven Markovitz, with support from Guaranty Trust Bank and the Hubert Bals Fund of International Film Festival Rotterdam. The short films are set in Lagos (Director: Folasakin Iwajomo), Abidjan (Philippe Lacôte), Kinshasa (Carole Maloba), Dakar (Marie KA), Johannesburg (Vincent Moloi), Cairo (Ahmed Ghoneimy) and Nairobi (Jim Chuchu). The filmmakers’ work shows the face of a modern and cosmopolitan Africa and challenges longstanding clichés about the continent. Peter Machen, Manager of DIFF, says: “We are delighted to host the world premiere of the African Metropolis Short Film Project, which explores and promotes young directing talent from different capitals of the continent. This idea fits perfectly with our own goal of highlighting the emerging African film industry. Click here: The Seven Films...
Official Khumba teaser trailer
The creators of “Adventures in Zambezia” bring us another beautiful animated movie simply titled “Khumba”. Not to give away too much info, its about a Zebra with half his stripes – A movie for the whole family, be sure to check out the trailer on the provided link below. In Cinemas 25th...
THE ROAD TO BWAHAHA
While government ministers shuffle faster than a deck of cards at a swingers party, judges are redeployed as car guards and convicted criminals lead Justice towards the boudoir using the secrecy bill as a condom… the only way to describe the general mood in SA’s halls of power is… “Mass Hysteria.” – from the chaotic ruins of SA politics rises a new hope. The countries finest comedy performers stand up and take the reins. If comedy had a government, this would be it: DeVries, Morake, Lindi, Rasdien, Missing, Rabinowitz, Schoonraad, Vlismas, & Modikoane join forces to bring this country just what it needs – The Road To Bwahaha. A stand-up comedy show like no other – all headliners, one stage, and no prisoners. “This is the will of the people,” says Minister of Offence, John Vlismas, “they are tired of being told about service delivery, so we are going out to the people, and doing material delivery. Our government is working overtime to write comedy, the least we can do is share it out amongst the people.” Each minister will address the nation in accordance with their mandate at such appropriate platforms as Johannesburg, Cape Town and The Port Of Elizabeth in due course, and with all protocol observed. Screamingly funny, seamlessly staged – this show has a bigger budget than lunch at Nkandla, more full chairs than Parliament and less jokes than Dina Pule’s defence team… ladies and gentlemen of South Africa, rise up as one and book at Computicket – Viva Haha Viva! The following ministers will be performing at Mass Hysteria 2013 (Check Computicket to see which ministers will be addressing your city): Casper De Vries – Minister of Science Fiction, Internet and Miniseries. Mpho Modikoane – Minister of Youth. Joey Rasdien – Minister of Religion and Evolution. Ndumiso Lindi – Roosta In Chief Chester Missing – Minister Of Nik Naks, Guilty Whites and Latex. Tumi Osei-Tutu – Minister of Women, Children, Midgets, People with disabilities, Turettes, Mormons and Aliens. Nik Rabinowitz – Minister of Kosher Samp & Beans Kurt Schoonrad – Minister of Gatsby’s, Gaps and Gangs John Vlismas – Minister of Offence. Cape Town: Grand Arena, Grandwest: 16 & 17 August 2013 Johannesburg: The Teatro at Montecasino: 28 – 31 August 2013 Port Elizabeth: The Boardwalk International Convention Centre: 7 September 2013 Bookings Through Computicket. www.computicket.com SOCIAL MEDIA: PRODUCTION Mass Hysteria Facebook Page: https://www.facebook.com/MassHysteriaComedy Mass Hysteria Twitter: https://twitter.com/masshysteriaSA Suggested Hash tags: #FunnierThanParliament #ComedyParliament #ComedyMinisters Cast Members Twitter Handles: Casper de Vries: @casperrasper Nik Rabinowitz: @nikrabinowitz Joey Rasdien: @joeyrasdien Tumi Morake: @tumi_morake Chester Missing: @chestermissing Ndumiso Lindi: @roosta27 John Vlismas: @fortyshort Kurt Schoonraad: @kurtschoonraad Mpho Popps:...
How to get your branded video to go Viral!
In this day an age, social media agencies and companies are striving to get their branded videos to go viral. Unruly media recently published a white paper detailing the how-to? get your videos to go viral, this research was conducted using a number of videos shared in the last 52 weeks leading up to the 7th of June 2013. After analysing the white paper, I found that its a matter of “choosing the right time” to publish your video and paired with two significant variables that affect sharebility – 1) The Psychological response to an ad, 2) The social motivation to share, this is followed by an analysis of when the actual sharing of content occurs. It is detailed that 25% of sharing occurs in the first 3 days after the video has been published. How to create highly shareable videos is also a subject of discussion, “Unruly ShareRank predicts the shareability of branded content prior to a launch and provides actionable suggestions advertisers can implement to make their videos more shareable” Unruly white paper So you need to create highly shareable videos? Download “The Science of Sharing” white paper and get those contagious videos all over the net....
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