ISH – Why not have two jobs?
Anyone that hangs out in Melville in Johannesburg (as you may have gathered, we do!) can tell you that it is a shifting changing place, with new shops and restaurants opening all the time.
One of the five or six new places caught our eye, there’s something so ‘fresh’ about it that we just had to go and sample it’s delights. We were pleasantly suprised to find that it was not just another new s…
pot in Melville.
ISH is a coffee shop on the corner of 7th and 4th avenues in Melville, it’s BRAND NEW and looks very slick and tastefully put together. We popped in for a light lunch, the service, food and atmosphere all got our thumbs up – we’ll definitely be hanging out there.
BUT THAT’s NOT ALL! ISH is actually the fourth ISH in Joburg, they all belong to Jason Lee, an Estate Agent aka clever Property dude whose love of good coffee gave him a unique idea.
He got tired of leaving his office and cruising the streets in search of decent coffee, so he decided to instead turn his office into a coffee shop as well – that was where ISH was born.
All four ISH’es are both a property office and coffee shop, the others are in Honeydew, Mondeor and Winchester Hill. Each of them focuses on property in the immediate surrounds and of course on the people that hang out there too. Nice concept bruvva.
They’re only open during the day until early evening (week until 8pm, weekend until 6pm) and Sunday’s are their late night where the lights are on till 9 – 10pm.
They don’t serve alcohol (per se 🙂 ) or have an extensive menu, they’re all about COFFEE. You can however have a light breakfast or lunch for a very reasonable price, there are lots of magazines and newspapers to read as well as boardgames to play and it’s the kind of spot that’s perfect for people-watching. Very reasonable too.
Puma are doing a launch there soon and they’re open to hiring the place out to the ‘right kind of brands’ for a launch. Jason wants to attract the ‘hip, out there’ crowd and doesn’t want to be just another grungy Melville drinking hole (you know who you are).
Good luck Jason!
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