South Africa’s free-to-air TV channel, e.tv promises to bring LIVE coverage of the 17th Momentum 94.7 Cycle Challenge on Sunday, 17 November. If you won’t be joining in the cycle challenge, tune in this Sunday. Read more after the jump.
Momentum Cycle Challenge
e.tv will be broadcasting live from the 17th Annual Momentum 94.7 Cycle Challenge on Sunday, 17 November 2013. The Momentum 94.7 Cycle Challenge has become a much anticipated feature on the local cycling calendar and one of South Africa’s greatest cycling events.
This year all records have been broken with over 30 000 entrants for the Cycle Challenge. In all, close to 40 000 cyclists will have taken part in three events, including the Momentum kiddies ride and the Momentum 94.7 MTB Challenges.
Besides live coverage of the race, e.tv will also be broadcasting highlights packages of all three events.
Cyclists from all over the world will take to the streets of Joburg on Sunday, with thousands of spectactors cheering them on from the sidelines. With international champions and competitive professionals to ordinary cyclists, the Momentum 94.7 Cycle Challenge is the second largest timed-cycle race in the world.
Every year entrants are encouraged to ‘Ride for a Purpose’. This is an initiative which gives everyone a chance to support or raise funds for a cause or charity that may be close or meaningful to them, personally. Many cyclists have been inspired to find their purpose and to make a significant difference to the lives of others.
This year over 182 charities and many others will benefit from the “Ride for a Purpose”.
“As a channel, e.tv is thrilled to be the official broadcaster of this challenge for the second year in a row. After last year’s success, we are confident that viewers of this year’s race will be in for a treat. We still feel honoured to be able to showcase one of the biggest sporting events in South Africa, particularly to viewers who have not had the privilege of experiencing such an event. We wish all those taking part the very best,” enthused Monde Twala, Channel Head at e.tv.
Cyclists will enjoy the safety of full road closure on the route, which starts from 5AM at the Waterfall Country Estate in Sunninghill and ends at the same venue at 4PM. The route starts at the Estate in the north of Johannesburg, follows past historic landmarks in the city centre, winds through green suburbia before the long haul on the N14 and then back into the Estate.
