How to get your branded video to go Viral!
In this day an age, social media agencies and companies are striving to get their branded videos to go viral. Unruly media recently published a white paper detailing the how-to? get your videos to go viral, this research was conducted using a number of videos shared in the last 52 weeks leading up to the 7th of June 2013. After analysing the white paper, I found that its a matter of “choosing the right time” to publish your video and paired with two significant variables that affect sharebility – 1) The Psychological response to an ad, 2) The social motivation to share, this is followed by an analysis of when the actual sharing of content occurs. It is detailed that 25% of sharing occurs in the first 3 days after the video has been published. How to create highly shareable videos is also a subject of discussion, “Unruly ShareRank predicts the shareability of branded content prior to a launch and provides actionable suggestions advertisers can implement to make their videos more shareable” Unruly white paper So you need to create highly shareable videos? Download “The Science of Sharing” white paper and get those contagious videos all over the net....
Father’s Day gift? – Kings of Chaos.
This past weekend we professed our undying love to our mother’s and went all out with the perfect gift for Mother’s Day. Let’s not forget our father’s looked in envy as to what will my children get me? When it comes to that special gift we understand you’d want to do the same for the parents who brought you into this world. Represent brings you closer to realising that one gift for that extra special man in your life, Dad. See after the jump what we recommend. If you’re still looking for the perfect gift for Father’s Day, look no further than getting tickets to the ultimate rock concert “Kings of Chaos” at the Sun City Superbowl happening this father’s day weekend of Saturday the 15th and Sunday the 16th of June. The show includes an incredible line-up of rock legends from bands such as Guns n Roses, Def Leppard, Velvet Revolver, Deep Purple, Black Country Communion and Collective Soul. Show tickets can be purchased through Computicket between R375.00 and R560.00. A special park and ride facility is available from Vanderbijlpark at R275.00 per person, from the East Rand, Pretoria and Centurion Park at R260.00 per person, and from Rustenburg at R100.00 per person. For more information about the pick-up points, visit: Pick-up Points. Date and Venue Saturday 15 and Sunday 16 June – Sun City Superbowl Time 20h00 Cost Cape Town R375 to R700 Sun City R375 to R560 Tickets Available at Computicket Please note that the Cape Town show takes place at: Grand West...
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