UNHAPPY LAND ROVER OWNER causes a REAL stir
Seems like we not the only ones not scared to complain about bad service. Has anyone read about the disgruntled LAND ROVER owner (Andy Gray) in Cape Town that published an ‘OPEN LETTER TO LAND ROVER’ over half a page in the CAPE TIMES??? Well that was big news – read here for the marketing web article. Land Rover w…
rote a rather stiff small and boring reply in the letters section..
But not so for HYUNDAI – Hyundai has cleverly jumped on the bandwagon so to speak. Kim Penstone really sums it up in this great article. Hyundai published an ‘OPEN REPLY TO DISGRUNTLED 4×4 OWNER’ offereing him the use of their new TERRACAN 4×4 for a month. The ad cost them R22 000 and was done by the quick thinking Jupiter Drawing Room. Baie Kleva ne!!!!
NO MORE SECOND RATE SERVICE!!
