DJ Sabby’s GetPaid clothing brand now retails at Amerikana Afrika
YFM radio personality and entrepreneur, DJ Sabby, has his GetPaid clothing brand now retailing at Amerikana Afrika on 70 Juta Street in Braamfontein. The trendy Juta Street is the perfect setting for GetPaid, which garnered great traction after its official launch last year amongst urban youth trend setters. Amerikana Afrika currently stocks GetPaid hoodies retailing at R300 each and will follow with a Spring collection soon. “I am so excited with this new development for GetPaid. For an idea and product that we sold from my boot for a year and to now have it available at one central location is a symbol of growth. Thanks to Amerikana for opening doors to us, truly appreciated. Now people just need to go to Amerikana and stock up there and look fresh” expresses DJ Sabby. Catch DJ Sabby on air Mondays to Saturdays on YFM: – Live ‘N Reyired 22h00 – 00h00 Mondays – The Best Thing Ever 12h00 – 15h00 Mondays – Fridays – The Weekend Shake Up 09h00 – 12h00 – Saturdays...
Rich Mnisi on Building a Brand.
By Mariam Mahomed. 2014 AFI Fastrack winner, Rich Mnisi took the fashion world by storm with his S/S 14 collection, KOOL –AID. Magazine features, editorials and interviews sang praise to Rich’s work making him fashion’s rising star and an inspiration for young hopefuls. Now, months after his great win, Rich continues to spread the inspiration and blow minds with his label OATH. Represent caught up with Rich to find out more about OATH and his life as a fashion industry newbie. Where does the inspiration behind OATH come from? OATH is generally inspired by pop-culture, music being the main source. You’ve been out of college for less than a year but you have managed to successfully start a brand. Tell us more about that journey? OATH was more of a long-term goal but I was encouraged to nurture and develop this idea and fortunately, it was received well. What are some of the challenges that you have faced in terms of establishing your brand and how did you rise above it? I was slightly worried about the public reception of my aesthetic beyond my AFI Fastrack S/S 14 collection because this would ultimately reflect on the success of the brand. I ended up making crucial decisions to maintain aesthetic and explore its facets to strengthen the brand image despite everyone else’s expectations. If there is one lesson that you have learnt from this journey, what would it be? Being decisive in an industry that is so saturated with information. What are the opportunities and challenges facing a new comer in the South African fashion industry? People speak of loving and wanting ‘fresh’, ‘different’ and ‘high fashion’ but once they get it they find it hard to digest. It’s tough to find a room full of people nodding at your work but the greatest opportunity for anyone comes from within. If you take your craft seriously and present it authentically then people will respect it and will help take your product to the right market that will love it and would kill to own it. What advice would you give to fashion-design hopefuls? I’d like to think that I’m still one…. and advice I’d give to myself… Don’t Stop. What does a day in the life of Rich Mnisi entail I’m still doing my internship for AFI Fastrack at Egality so it’s that most of the time. But when I turn into a werewolf in the middle of the night I sketch, create mood boards, conceptualize shoots, make patterns etc. I try being cute about this design thing I have going on. What can we expect from OATH in...
The Fault in Our Stars: Soundtrack album review
If you haven’t watched the movie, then the soundtrack won’t move you as much as it should because it also tells a story, not visually but through beautiful melodies. The soundtrack opens up with Ed Sheeran’s “All the Stars” which kind of sets the right mood for the album. It’s painful to listen to the album because the movie was emotionally draining, yes it’s one of those movies that will make you weep and listening to the soundtrack evokes those emotions from the movie theatre. It also made sense for the music producer to work with some of the best melancholic artists like Lykke Li, Birdy, Kodaline to set the atmosphere of the movie. Themes that appear in the album are: love, pain, life; it’s a long, hard journey. The Fault In Our Stars soundtrack is a rock-solid collection of heartfelt pop songs that, refreshingly, feel genuinely connected to the film and the producer carefully chose the artists that can bring the film to life with the music. That’s what The Great Gatsby managed to do with their soundtrack, The Fault In Our Stars followed suite, or maybe even better. Suggestion: Go watch the movie before you listen to the soundtrack, you can get the album here:...
2014 MTV VMAs nominees list
The 2014 MTV Music Video Awards nominees were announced on Friday and it looks like Beyonce is leading the awards this year with 8 nods. Iggy Azalea & Eminem both have 7 nominations. The winners will be announced on Sunday, 24 August at an event to be held in California. See below for a full list of nominations: VIDEO OF THE YEAR: Iggy Azalea ft. Charli XCX – “Fancy” Beyoncé ft. JAY Z – “Drunk In Love” Pharrell Williams – “Happy” Sia – “Chandelier” Miley Cyrus – “Wrecking Ball” BEST HIP HOP: Eminem – “Bezerk” Drake ft. Majid Jordan – “Hold On (We’re Going Home)” Childish Gambino – “3005″ Kanye West – “Black Skinhead” Wiz Khalifa – “We Dem Boyz” BEST MALE: Pharrell Williams – “Happy” John Legend – “All Of Me” Ed Sheeran ft. Pharrell – “Sing” Sam Smith – “Stay With Me” Eminem ft. Rihanna – “Monster” BEST FEMALE: Iggy Azalea ft. Charli XCX – “Fancy” Beyoncé – “Partition” Lorde – “Royals” Ariana Grande ft. Iggy Azalea – “Problem” Katy Perry ft. Juicy J – “Dark Horse” BEST POP: Pharrell Williams – “Happy” Iggy Azalea ft. Charli XCX – “Fancy” Jason Derulo ft. 2 Chainz – “Talk Dirty” Ariana Grande ft. Iggy Azalea – “Problem” Avicii ft. Aloe Blacc – “Wake Me Up” BEST ROCK: Imagine Dragons – “Demons” Arctic Monkeys – “Do I Wanna Know” The Black Keys – “Fever” Lorde – “Royals” Linkin Park – “Until It’s Gone” MTV ARTIST TO WATCH: Sam Smith – “Stay With Me” 5 Seconds of Summer -”She Looks So Perfect” Charli XCX – “Boom Clap” Schoolboy Q – “Man Of The Year” Fifth Harmony – “Miss Movin On” BEST COLLABORATION: Beyoncé ft. JAY Z – “Drunk In Love” Ariana Grande ft. Iggy Azalea – “Problem” Pitbull ft. Ke$ha – “Timber” Chris Brown ft. Lil Wayne and Tyga – “Loyal” Eminem ft. Rihanna – “Monster” Katy Perry ft. Juicy J – “Dark Horse” MTV CLUBLAND AWARD: DJ Snake & Lil Jon – “Turn Down For What” Zedd ft. Hayley Williams – “Stay the Night” Calvin Harris – “Summer” Martin Garrix – “Animal” Disclosure – “Grab Her!” BEST VIDEO WITH A SOCIAL MESSAGE Angel Haze ft. SIA – “Battle Cry“ Avicii – “Hey Brother” Beyoncé – “Pretty Hurts” J. Cole ft. TLC – “Crooked Smile” Kelly Rowland – “Dirty Laundry” David Guetta f/ Mikky Ekko – “One Voice” BEST CINEMATOGRAPHY Thirty Seconds to Mars – “City of Angels” Beyoncé – “Pretty Hurts” Arcade Fire – “Afterlife” Gesaffelstein – “Hate or Glory” Lana Del Rey – “West Coast” BEST EDITING Eminem – “Rap God” MGMT – “Your Life is a Lie” Zedd ft. Hayley Williams -”Stay the Night” Beyoncé – “Pretty Hurts” Fitz and The Tantrums – “The Walker” BEST CHOREOGRAPHY Sia – “Chandelier” Beyoncé – “Partition” Usher – “Good Kisser” Michael Jackson f/Justin Timberlake – “Love Never Felt So Good” Jason Derulo f/2Chainz – “Talk Dirty” Kiesza – “Hideaway” BEST DIRECTION DJ Snake & Lil Jon – “Turn Down For What” OK Go – “The Writing’s On the...
The New Cool Kids
Mariam Mohamed Burn the beanies, discard the wayfarers, forget the hipsters. There’s a new group of cool kids on the block and they’ve got our attention. They’re young, they’re male, they’re impeccably dressed and they’re proudly African. They are the street style heroes, bloggers, photographers and other members of the most influential fash-pack. Often seen gracing street style platforms in their uber stylish ensembles these men like designer Laduma Ngxokolo along with bloggers and media personalities such as Trevor Stuurman, Jerri Mokgofe, Siyabonga Beyile, Anthony Bila Kabelo, Kungwane and Wanda Lephoto amongst others are talk of the town. These guys, all established in their own right, have encouraged a whole new cult of young Africans in the streets of our most popular cities , dressed to the T, reaching for the spotlight (or camera lens?). The result is a new found sense of pride in dress amongst young South Africans along with a need for establishment and creative expression. These young men have released the importance of nurturing their talents and carving their identities in the fields that they choose to find themselves in. Along with their aspirations for the future , the guys are always acknowledging the past , their lost icons and heritage, with great respect. Just a scroll through Instagram ,or stroll down the street, is enough to show you the power and growth of this new group with the number of members increasing daily. We can’t help but wonder if this is a start of a new , dominating subculture? Images: http://web.stagram.com/n/trevor_stuurman http://web.stagram.com/n/laduma http://web.stagram.com/n/wandalephoto ...
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